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BEST PRICE GUARANTEED CAMPAIGN TERMS AND CONDITIONS

These terms and conditions (“Terms”) govern your access, use and participation in the promotional Best Price Guaranteed Campaign (“Campaign”) which is organized, administered and hosted by Reliance Retail Limited having its registered address at 3rd Floor, Court House, Lokmanya Tilak Marg, Dhobi Talao, Mumbai - 400002, Maharashtra (“Reliance” or “we” or “us” or “our”). These Terms constitute a legally binding agreement between Reliance and the individual (natural person) who participates in this Campaign (“Campaign Participant” or “you” or “your”). This Campaign is being made available purely on a “best effort” basis and your participation in this Campaign is completely voluntary.

Please read these Terms before participating in the Campaign and availing any benefits in relation thereof. By participating in the Campaign and availing any benefits thereunder, you acknowledge and agree that you are legally bound by these Terms and you are deemed to have fully read, understood and accepted these Terms as fair and reasonable, without any dispute, and you expressly waive any right to claim any ambiguity in relation thereof. These Terms constitute an electronic record within the meaning of the Applicable Laws in India. This electronic record is generated by a computer system and does not require any physical or digital signatures.

During the Campaign Period (defined below) if you make pre-paid order and purchase of any Product (defined below) from AJIO Website (defined below) and within 5 minutes of your pre-paid order placement and purchase of Product on AJIO Website discover that Identical Product (defined below) is available for sale at a lower price on any Third-Party Online Portal (defined below), then subject your submission of a valid Price Match Claim (defined below) within the Price Match Claim Window (defined below) in accordance with these Terms and fulfilling the necessary criteria in relation thereof as mentioned herein, we will match the lower price of the Identical Product subject to the cap of Maximum Price Match Amount (defined below) per customer and credit the Price Match Amount (defined below) as AJIO SuperCash into your AJIO SuperCash Wallet. AJIO SuperCash earned under this Campaign will be governed by the AJIO SuperCash Terms and Condition available at: https://www.ajio.com/supercash?srsltid=AfmBOoo7dqthePv64LH_wTgnijYVbaz5Nlj13INkwhTidIwLHVMo-yjy  

For the sake of clarity:

  • This Campaign is only valid against Identical Products sold on Third-Party Online Portal in India. This Campaign will not be valid against Identical Products sold on offline channels in/ out outside India and/or any third-party online portal outside India.
  • Subject to the Maximum Price Match Amount, the Price Match Amount will be credited as AJIO SuperCash into your AJIO SuperCash Wallet. The Price Match Amount that is credited as AJIO SuperCash into your AJIO SuperCash Wallet cannot be withdrawn or transferred outside the AJIO SuperCash Wallet in any manner and will be governed by the AJIO SuperCash Terms and Condition.
  • This Campaign is only applicable on prepaid orders placed on AJIO Website. Any cancellation of prepaid order will not be eligible for this Campaign.
  • This Campaign is not applicable on products listed on (1) AJIO Luxe website including its mobile application and (2) AJIO Gram mobile application.
  • This Campaign is not applicable on purchase of any gold & silver items and other previous metal jewellery, idols & coins and any H&M (Hennes & Mauritz) branded products listed on AJIO Website.
  • The Price Match Amount is capped to Maximum Price Match Amount for each customer during the Campaign Period. Once the Customer has already received the Maximum Price Match Amount the Customer will not be eligible to receive any further Price Match Amount during the Campaign Period.

For the purposes of these Terms:

  • “Affiliate” shall mean with respect to any entity means, any other entity controlling, controlled by or under common control with such entity. For the purposes of this definition, “control” (including the terms “controlling”, “controlled by” and “under common control with”) shall mean the possession, direct or indirect, of the power to direct or cause the direction of the management and policies of an entity, whether through the ownership of equity interest, by contract or otherwise.
  • “AJIO Website” shall mean ajio.com including the corresponding mobile application on iOS and Android connected to the aforesaid website(s) which is operated by Reliance.
  • “Applicable Laws” shall mean any laws, bye-laws, statutes, rules, regulations, subordinate legislation, orders, ordinances, notices, notifications, directions, restrictions, common law, judgments, decrees, circulars, decisions, or other requirements or directives of any Governmental Authority or any individual, partnership, corporation, company, unincorporated organization, association, trust, or other entity acting under the authority of any Governmental Authority, as well as any protocols, policies, codes, guidelines, standards, resolutions and guidance notes, and any interpretation of any of the foregoing by a Governmental Authority that has the force of law.
  • “Campaign Period” shall mean the limited duration for which the Campaign will be made available to the Campaign Participants, and which shall commence from 20th September 2025 at [00:00:00 Hours] (“Campaign Start Date”) until 03rd October 2025 [23:59:59 Hours] (“Campaign End Date”) unless earlier terminated and/or suspended by Reliance at its sole discretion in accordance with these Terms;
  • “Customer” shall mean customer of AJIO Website who has ordered (pre-paid order) and purchased Products on AJIO Website during the Campaign Period.
  • “Final Price” shall mean final price of the Product paid by the Customer on pre-paid order placement and purchase of the Product on AJIO Website i.e. Final Price = MRP – Trade Discount (TD) – Coupon Discount (CD) - Bank Discount + Fees.
  • “Identical Product” shall mean products which is identical/same in all form (including but not limited to brand name, manufacturer, size, quantity, color, weight, model number, etc.) when compared with the Product ordered (pre-paid order) and purchased by the Customer on AJIO Website during the Campaign Period.
  • “Maximum Price Match Amount” shall mean an aggregate amount of INR 500 per customer irrespective of number of Price Match Claims made by the Customer during the Campaign Period.
  • “Price Match Amount” shall mean difference between the Final Price of the Product paid by the Customer on pre-paid order placement and purchase of the Product on AJIO Website and price of the Identical Product on Third-Party Online Portal and is capped to the Maximum Price Match Amount. For example. Price Match Amount = Final Price – Price of Identical Product sold on Third-Party Online Portal.
  • “Price Match Claim Window” shall mean within 6 (six) hours of pre-paid order placement and purchase of Products on AJIO Website.
  • “Price Match Claim” shall mean a Customer’s claim for Price Match placed in accordance with these Terms within the Campaign Period.
  • “Price Match” shall mean matching the prices of the Identical Product if during the Campaign Period, the Customer discovers the Final Price paid by the Customer for the Product purchased and ordered (pre-paid order) on AJIO Website is higher than the price of the Identical Product made available for sale on Third-Party Online Portals.
  • “Products” shall mean product listed and sold on AJIO Website excluding gold, silver and other previous metal jewelry, idols & coins and any H&M (Hennes & Mauritz) branded products.
  • “Third-Party Online Portals” shall mean any genuine (not fake/false) third-party online portals in India and which are not owned and/or operated by Reliance and/or its Affiliate or group companies in any manner.

1. GENERAL

  • We reserve the right to determine all aspects of the Campaign, and may modify, restrict, or discontinue the Campaign at any time without any advance notice. We may, at any time change, amend, modify, add, or remove portions of the contents of the Terms in substance, or as to procedure or otherwise; in each case which will then be applicable to you. Such changes shall be made applicable when they are posted. You are requested to regularly review the Terms as available on the Portal. Your continued participation in the Campaign following the changes or updates will mean that you accept the changes or revisions to the Terms and agree to abide by it, and hereby waive any right to receive from us any form of specific notice in relation thereof.
  • Please note that all purchases of Product made on the AJIO Website shall be governed by the AJIO Website policies including terms of use, privacy policy, cancellation, returns and refund policy, fees and payment policy, etc.
  • You agree and acknowledge that we may, at our sole discretion: (a) determine the eligibility for participating in this Campaign; (b) seek such information, details, or information in respect of your participation from you as we may deem necessary; (c) reject and/or disqualify any Campaign Participant from participating in this Campaign and any benefits in relation thereof, in case of violation of any Applicable Laws and/or these Terms; or (d) reserve the right to disqualify you from the benefits of this Campaign if any fraudulent activity is identified as being carried out directly or indirectly by you for the purpose of availing the benefits under this Campaign. In case of any fraudulent activity is carried out directly or indirectly by you, for the purpose of availing the benefits under this Campaign, necessary action will be taken by us and our decision in relation thereof is final and binding on you.
  • Images, if any provided in this Campaign related promotions materials are only for pictorial representation and we do not undertake any liability or responsibility for the same.
  • Nothing contained herein shall constitute or be deemed to constitute an advice, invitation or solicitation to purchase any Products of AJIO Website or any third-party websites and is not intended to create any rights and obligations in relation thereof.

2. ELIGIBILITY AND PARTICIPATION

  • In order to be eligible to participate in the Campaign, you should fulfil the following eligibility criteria:
    • you are an Indian resident;
    • you are at least 18 (eighteen) years of age;
    • you are fully competent to enter into these Terms and abide by and comply with these Terms;
  • By accepting these Terms, you affirm that you are eligible to participate in the Campaign, in accordance with the eligibility criteria specified in paragraph 2.1 above.
  • In the event we are made aware that you do not fulfil any of the aforesaid criteria, you are not eligible to participate in the Campaign and we reserve the right to revoke your participation in the Campaign and disqualify you from any benefits in relation thereof, without further notice to you.
  • In order to participate in the Campaign and avail the benefits in relation thereof, you are required to undertake the following actions during the Campaign Period:
    • You must be a Customer of AJIO Website.
    • You must place prepaid orders for purchase of Products on AJIO Website. Any cancelled prepaid order will not be eligible for this Campaign.
    • For Price Match, you must submit your Price Match Claim within the Price Match Claim Window along with the below mentioned proofs for our evaluation. Any Price Match Claim submitted outside the Price Match Claim Window or any Price Match Claim submitted within the Price Match Claim Window but is incomplete and/or false and/or inaccurate in any form, shall not be considered valid and shall not be eligible for availing the benefits of this Campaign in any manner.  
    • For Price Match, you need to submit the following proofs (in complete) within the Price Match Claim Window including but not limited to - AJIO Order ID, brand of the Product, color of the Product, price of the Product at AJIO Website, price of the Identical Product at Third-Party Online Portal along with screenshot of the price of the Identical Product on Third-Party Online Portal clearly showing timestamp within 5 (five) minutes of purchase of Products and pre-paid order placement on AJIO Website. The proofs submitted herein shall be complete, genuine without any kind of forgeries and/or alterations and/or falsifications and/or incompleteness and/or inaccuracies and/or violation of any Applicable Laws.
    • During the Campaign, you can only submit 5 (five) Price Match Claim and subject to adherence of these Terms you are eligible to receive Price Match Amount which shall be capped to the Maximum Price Match Amount per customer. Once you have received the Maximum Price Match Amount then you will not be eligible for any further Price Match Amount during the Campaign Period.
    • To submit a Price Match Claim, the Customer must log in to their AJIO account, navigate to the “My Account” section, select the “Best Price Guaranteed” option, and complete the claim form in full, within the Price Match Claim Window.
  • Please note that we may, for any reason (including but not limited to operational and/or legal and other reasons beyond our control), reject your participation in the Campaign or revoke your participation at any time without notice to you. We may share your information including the proof submitted by you under this Campaign with our selected business partners and trusted third party service providers to provide you with the Campaign and other benefits associated with your participation in the Campaign. By using the AJIO Website and/or participating in the Campaign, you consent to any such disclosure and/or sharing of your information.
  • You shall remain solely liable for all the actions undertaken by you for participation in this Campaign. You will immediately inform us of any unauthorized use or any other security breach. We, our affiliates, our/ our affiliates’ employees, agents, directors, and officers will not be liable for any loss, or direct or indirect damage arising from your failure to comply with these Terms.

3. REDEMPTION OF PRICE MATCH AMOUNT

  • On evaluation of the Price Match Claim if the same is determined by us (in our sole discretion) as genuine and is not in violation of these Terms and any Applicable Laws, then the Customer’s AJIO SuperCash Wallet will be credited with the Price Match Amount in the form of AJIO SuperCash which shall be capped to the Maximum Price Match Amount per Customer. The Price Match Amount credited as AJIO SuperCash to the Customer’s AJIO SuperCash Wallet cannot be withdrawn and/or transferred by the Customer in any manner. AJIO SuperCash earned under this Campaign will be governed by the AJIO SuperCash Terms and Condition available at:

https://www.ajio.com/supercash?srsltid=AfmBOoo7dqthePv64LH_wTgnijYVbaz5Nlj13INkwhTidIwLHVMo-yjy 

  • The Price Match Amount shall be credited as AJIO SuperCash to the Customer’s AJIO SuperCash Wallet from 21st October 2025 or after the expiry of the Product return window, whichever is later. You agree and understand that the Price Match Amount which is credited as AJIO SuperCash is not exchangeable for cash and cannot be transferred to any other person.
  • If it is determined by us, in our sole discretion, that you have been involved in any form of wrongful and/or fraudulent and/or illegitimate act for securing the Price Match Amount, we reserve the right to revoke the Price Match Amount, or reserve the right to seek refund and/or claw back the same from your AJIO SuperCash Wallet (in case such Price Match Amount has been credited to you AJIO SuperCash Wallet as AJIO SuperCash).
  • Campaign Participants with more than one Customer profile to participate in the Campaign fraudulently shall be liable for legal actions under law and we reserve the right to recover any costs related therein from such Campaign Participants. We reserve the right to initiate legal proceedings against such persons for fraudulent use of the Campaign and any other unlawful acts or omissions in breach of these Terms.

4. COVENANTS AND RESTRICTIONS

  • You shall ensure that:
    • you are eligible to participate in the Campaign and agree to these Terms;
    • you shall use the AJIO Website in accordance with the website terms of use and other website related policies;
    • your participation in the Campaign does not violate any Applicable Laws nor infringe any third-party intellectual property rights;
    • you shall not undertake any financial transaction in relation to the Campaign or collect, receive or pay any amount or compensation in connection with the Campaign; and
    • you provide Reliance accurate, complete, and up to date information and proof in relation to this Campaign;
  • You shall not:
    • make any false statements, representations or commitments of any kind to participate in the Campaign;
    • make any negative statements or publications against the Campaign or Reliance. You specifically agree not to undertake any such actions or share communications which could potentially harm the reputation of the Campaign or Reliance or its Affiliates;
    • publish any post in connection with the Campaign that is fraudulent, deceptive, misleading, harmful, harassing, blasphemous, defamatory, obscene, pornographic, paedophilic, invasive of another’s privacy, hateful, relating to or encouraging gambling, or otherwise harmful in any manner whatsoever;
    • access or use the Customer profile of other Campaign Participants for the purposes of fraudulently participating in the Campaign;
    • withdraw and/or transfer the Price Match Amount from your AJIO Wallet in any manner;
    • introduce through any means any trojans, viruses, any other malicious software, any bots or scrape on AJIO Website or other portals wherein you submit you proof in relation to this Campaign; and
    • attempt to increase the chances of getting paid the Price Match Amount by adopting any unethical means.

5. WARRANTIES AND COVENANTS

  • You represent and warrant that: (a) your participation in the Campaign will not violate any Applicable Laws; (b) all information that is submitted by you in connection with the participation in the Campaign is true, accurate and lawful including information such as name, mobile number, e-mail address, or any other information that we may use in relation to your participation in the Campaign; (c) the activities undertaken by you in connection with your participation in the Campaign do not breach any applicable agreement and will not cause injury to any person. If at any time the information provided by you is found to be false or inaccurate, we will have the right to reject your participation in the Campaign, cancel and forfeit the benefits you have availed in relation the Campaign, and restrict you from participating in the Campaign without any prior intimation whatsoever, and you agree that our decision in relation hereof is final and binding on you.
  • You will participate in the Campaign in a lawful manner and will not undertake any activity that is harmful to AJIO Website and this Campaign.
  • You agree that we do not routinely monitor your activities but reserve the right to do so. If we become aware of inappropriate use of the Campaign or any of its services, we will respond in any way that, in our sole discretion, we deem appropriate. You acknowledge that we will have the right to report to law enforcement authorities any of your actions that may be considered illegal. When requested, we will co-operate fully with law enforcement authorities in any investigation of alleged illegal activity on the internet.

6. LIMITATION OF LIABILITY

  • To the fullest extent permitted by law, we or our affiliates are not and will not be liable for any indirect, remote, punitive, special, incidental, consequential, or exemplary damages (including, without limitation, loss of business, revenue, profits, goodwill) arising out of or in connection with the Campaign, even if we have previously been advised of, or reasonably could have foreseen, the possibility of such damages, however they arise, whether in breach of contract or in tort (including negligence), including without limitation damages due to: (a) the use of or the inability to use the AJIO Portal for the purposes of the Campaign; (b) unauthorized access to or alteration of or disclosure or loss of transmissions or data (including personal data); (c) malicious or criminal behaviour, or false or fraudulent transactions; (d) technical or other operational lapses on the AJIO Portal; (e) deficiency or inaccuracy in the documents or information or statutory requirements submitted you; or (f) any other events beyond Reliance control that may cause the Campaign and its associated benefits to be disrupted or corrupted or may lead to loss of the benefits.

7. INDEMNIFICATION

  • You agree to indemnify, defend and hold harmless us, our Affiliates, our/ our Affiliates’ officers, directors, employees, consultants, licensors, agents, and representatives from and against any and all third - party claims, losses, liabilities, damages, and/or costs (including reasonable attorney fees and costs) arising from your participation in the Campaign in violation of these Terms, or infringement of any intellectual property or other rights of Reliance or any third-party. We will notify you promptly of any such claim, loss, liability, or demand, and in addition to the foregoing, you agree to provide us with reasonable assistance, at your expense, in defending any such claim, loss, liability, damage, or cost.
  • You shall not settle or compromise any such matter in respect of which any indemnity claim arises without our prior written consent. We shall be entitled to participate in such defence through our own counsel at your cost and expense.

8. TERMINATION AND SUSPENSION

  • We reserve the right to disable any Customer’s participation in the Campaign at our sole discretion.
  • We may, at our sole discretion, terminate this Campaign without any further notice to you. Upon such termination of the Campaign, you may at the sole discretion of Reliance receive an intimation in relation hereof.
  • Upon termination, you will not be entitled to participate in the Campaign. We shall not be liable to you or any third party for any claims or damages arising out of any suspension or termination of this Campaign.

9. DISCLAIMER OF WARRANTIES, INACCURACIES OR ERRORS

  • We will endeavour to ensure that all information, whether in relation to the Campaign, offerings or otherwise (hereinafter “Information”), is correct at the time of its publication. However, we do not guaranteed the accuracy of the Information and make no representations or warranties as to the completeness or accuracy of Information.
  • You agree that the Information is being supplied to you on the condition that you will make your own determination as to the suitability of such Information for your purpose prior to use or in connection with the making of any decision. No Information contained herein shall constitute an invitation to invest in AJIO Website, Reliance, or any of its Affiliates.

10. GOVERNING LAW AND JURISDICTION

These Terms are governed by the laws of India. Any dispute arising out of or in connection with the Campaign shall be subject to the exclusive jurisdiction of the courts at Mumbai, India.

11. FORCE MAJEURE EVENTS

This Campaign is subject to force majeure circumstances including without limitation, floods, natural disasters, war, act of terror, political unrests, technical snags, act of God, pandemic, epidemic or any other circumstance beyond our reasonable control (“Force Majeure Event(s)”). We, Reliance, our Affiliates or our/ their officers, employees or agents shall be not liable for any delay, adverse effect caused to you, or failures to comply with our obligations as a result of any Force Majeure Event(s).

12. ENTIRE AGREEMENT

These Terms constitute the complete and exclusive understanding and agreement between you and us with respect to the Campaign and supersedes all prior understandings and agreements, whether written or oral, with respect to the subject matter contained herein.

13. SEVERABILITY

If any provision of these Terms is held invalid or unenforceable by a court of competent jurisdiction, the remaining provisions of these Terms will remain in full force and effect, and the provision affected will be construed in a manner so as to be enforceable to the maximum extent permissible by applicable laws to achieve its intent.

14. ASSIGNMENT

You shall not assign or transfer, either directly or indirectly, in whole or in part, to any third-party, your rights and obligations under these Terms without our express prior written consent.

15. WAIVER

Failure by Reliance to enforce any of these Terms in any instance shall not be deemed to be a waiver of any rights or remedies available to Reliance under the Applicable Laws and shall not give rise to any claim by any person. All rights not expressly granted herein are hereby reserved by the Reliance.

16. PRIVACY NOTICE

You agree that all personal data and information that you submit to us while participating in the Campaign, will be accessed, stored, processed and used by us in accordance with these Terms and the AJIO Website privacy policy available at: https://www.ajio.com/privacypolicy (“AJIO Website Privacy Policy”). By participating in this Campaign, you provide your express and implied consent, to the processing of your personal data or information which may be collected at the time of your participation in the Campaign in accordance with the AJIO Website Privacy Policy. We may from time to time be required to disclose the information collected from you to our trusted third-party service providers who assist us in order to facilitate the provision of services, participation in the Campaign, and availing of the benefits in relation to the Campaign. By participating in this Campaign, you consent to any such disclosure of your information. We ensure that such third-party service providers are bound by reasonable confidentiality obligations and/ or use, maintain and follow generally accepted industry and security standards with respect to such information.

17. E-MAIL COMMUNICATIONS, CLOUD SERVICES, AND CYBER SECURITY

During the validity of this Campaign and its related services, benefits, offers, promotional initiatives and other arrangements, we may exchange electronic versions of documents, data, e-mails, and other messages with you using commercially available software. Further, for your benefit, we may use cloud-based and other third-party service providers, and various devices and media, to store your data, communicate with you, and perform other data handling and management activities in connection with this Campaign and its related services, benefits, offers, promotional initiatives and other arrangements that may be of interest to you. Such communications and media can be vulnerable to attack from viruses, malware, other destructive electronic programs, invasions of privacy, or other intrusions or breaches. We undertake reasonable and appropriate security measures and programs to protect the security of these communications and data against such threats, and to select qualified suppliers of such services. Please note that our security software may occasionally reject a communication that you send to us, or we in turn may transmit something to you that is rejected by your system, potentially resulting in delays. We cannot, however, guaranteed that our communications and documents will always be virus-free or immune from such risks, and for that reason, we ask for your consent to our use of e-mail, cloud-based and other service providers, media, and platforms for the storage of documents and data, and to communicate with you, as described in this paragraph. Your participation in this Campaign confirms your consent and agreement to the usage of e-mail, cloud platforms or other similar suppliers. If you would prefer, despite the potential cost and inconvenience, that we avoid using e-mail, cloud platforms or other similar suppliers, or that we follow special instructions or utilize specified encryption procedures, you agree to promptly notify us in writing on such limitations or requirements.

 
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